Future of Sales Management

In the early 20th century, sales as a vocation was recognised in academic literature and issues like sales performance attracted much attention from the business. From a historical perspective, selling as a transaction dates back to early Roman era and it carried ethical concerns:“Suppose an honest man sells a house because of some defects that … Continue reading Future of Sales Management

A 12 YEAR OLD TO AN ONLINE STORE : NO ULLU BANAOING!

Smart marketers sometimes get outsmarted by their consumers. Here’s what happened : Yesterday afternoon Rachita ( My daughter ) called me up to inform me that the printer needed a cartridge replacement. This so called technical purchase was always executed by me. When I was in Kolkata, there was a HP store nearby and I … Continue reading A 12 YEAR OLD TO AN ONLINE STORE : NO ULLU BANAOING!